Meaning “breath,” Nafas is a restrained and elegant brand, curating objects that carry their creators’ vitality and inspiration. The logotype blends classical and modern: serif roots bring timelessness, while clean, crisp lines add a contemporary edge. Stacked vertically, it forms a clear and rhythmic mark—delicate, cultural, and unmistakably elegant.
Nafas，意为「呼吸」，其挑选的物品，来自世界各地，皆是创作者生命力与灵感的投射。品牌气质内敛、独立，克制又丰沛。英文标志以衬线呈现古典感，简洁硬朗的线条赋予现代气息；分音节竖排强化纵向延伸，使节奏清晰、易于识别。整体视觉在克制中保留细节，兼具文化感与纤细优雅，呈现柔韧的当代气质。
2024
Client
Nafas
Industries
家居零售
品牌视觉识别
电商设计
视觉摄影
Team
Taki, Creative Director / Designer